As Americans are adjusting to spending more time at home, the role of the home is taking on a new meaning. Home is now our office, our schools and our playgrounds. HBAs and members have the opportunity during National Homeownership Month in June to remind consumers that during this unprecedented time, home builders will continue to provide safe and affordable housing.
Recent housing data indicate the housing market is showing signs of stabilizing and gradually moving forward in the wake of the pandemic, according to latest NAHB/Wells Fargo Housing Market Index (HMI) analysis.
To underscore the residential construction industry’s commitment to building homes, creating jobs and boosting manufacturing, NAHB released a new customizable public service announcement “Why Homes are Essential” available for download.
NAHB has an online toolkit of resources that can be tailored for any local market to support members and HBA outreach efforts throughout the month of June. Toolkit resources include: sample social media posts and videos, talking points and articles of interest for current and perspective home owners.
For a complete guide to promoting National Homeownership Month visit nahb.org. Questions? Contact Anna Briseño.
